Become a Master of Persuasion

Persuading your audience is the ultimate goal for every litigator. In this compelling program, veteran trial attorney Larry Kaye, President of the Winning Litigator LLC, a full-service national trial consulting firm, will reveal the most effective persuasion strategies and visual elements to capture and win over judges, juries, and mediators. From theme-building and repetition to use of timelines and iconic images, gain techniques to immediately apply to your practice.

Attend and Learn to:

• Package and present evidence for maximum impact
• Choose case vocabulary and rhetoric carefully
• Pinpoint strategies to get juries to take the right notes
• Identify tools and applications for creating litigation graphics
• Carefully choose color palettes and stock images
• Create effective graphics, even if you’re not an artist
• Produce a variety of dynamic graphics on a tight budget